Shoppable Recipes

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Food Trends

Dec 11, 2020
4 min

Not new, not normal: how can brands solve a problem like cooking fatigue?

Consumers are experiencing increasing levels of cooking fatigue during a time that is not new and not normal. How can brands help?

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How increased collaboration with the grocery industry can increase smart kitchen adoption

Recipe Guru Team

Nov 3, 2020
4 min

How increased collaboration with the grocery industry can increase smart kitchen adoption

Smart appliance adoption is picking up but giving people a reason to buy them is key. Grocery integration can help.

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Why Is Sourcing Fresh Recipe Inspiration Such A Challenge For Consumers?

Recipe Guru Team

Oct 9, 2020
3 min

Why Is Sourcing Fresh Recipe Inspiration Such A Challenge For Consumers?

In a recent report, 40% of people admitted that coming up with new meal ideas is a challenge for them, but why?

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Leverage Consumer Insights to Grow eCommerce Grocery

Natasha Arora - ChannelSight

Aug 14, 2020
3 min

Leverage Consumer Insights to Grow eCommerce Grocery

ChannelSight explains how they activate your recipe content, and leverage transactional data to drive conversions.

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Why Standing Out From The Crowd With Recipe Content Is More Important Than Ever

Recipe Guru Team

Jul 9, 2020
5 min

Why Standing Out From The Crowd With Recipe Content Is More Important Than Ever

Standing out from the crowd with recipe content has never been more important if you want to grab the attention of less frequent shoppers.

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Recipe Guru and ChannelSight announce strategic partnership to unlock the power of recipes

Recipe Guru Team

Jun 15, 2020
3 min

Recipe Guru and ChannelSight announce strategic partnership to unlock the power of recipes

ChannelSight and Recipe Guru announce strategic partnership aimed at driving better brand engagement and measurability via recipe content.

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How To Foster Post-Pandemic Interest In Home Cooking

Recipe Guru Team

May 18, 2020
4 min

How To Foster Post-Pandemic Interest In Home Cooking

Home cooking is experiencing a boom as pandemic lockdowns force us to stay home, but will interest in home cooking last post-pandemic?

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Why You Should Make Your Recipe Content Shoppable

Recipe Guru Team

Nov 11, 2019
2 min

Why You Should Make Your Recipe Content Shoppable

Updated: July 2020 A 2019 study by FMI into omnichannel grocery retail recently caught our eye. While almost 100% of food retailers provi...

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What Does The Walmart/Tasty Partnership Mean For The Shoppable Recipes Space?

Recipe Guru Team

Sep 3, 2019
3 min

What Does The Walmart/Tasty Partnership Mean For The Shoppable Recipes Space?

Shoppable recipes aren't new. For several years now, grocery retailers, CPG brands and recipe websites have offered shoppable recipes to ...

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