Recipe Guru Team
How to engage consumers with healthy snack recipe content
Increased interest in home cooking opens up opportunities to engage consumers with healthy snack recipes.
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Recipe Guru Team
- Aug 24, 2021
- 3 min
3 strategies to maintain children's interest in home cooking post-pandemic
The pandemic has increased children's interest in home cooking. How can grocery retailers and food brands encourage this interest?
Recipe Guru Team
- Aug 3, 2021
- 3 min
The Post-Pandemic Smart Kitchen
While life is slowly returning to normal, here's how the smart kitchen needs to adapt to post-pandemic life
Recipe Guru Team
- Jul 13, 2021
- 3 min
Are you earning consumers' healthy eating trust?
How do you earn the trust of consumers who are searching for healthy eating recipe inspiration? These 3 strategies will help.
Recipe Guru Team
- Jun 22, 2021
- 3 min
Do you know what sort of recipe content your customers crave?
How to gain a deeper understanding of your recipe website visitors to curate more relevant recipe content.
Recipe Guru Team
- Jun 8, 2021
- 3 min
What does the post-pandemic home cook look like?
What does a return to normality mean for home cooking post-pandemic? These 3 statistics help predict the future of home cooking.
Recipe Guru Team
- May 25, 2021
- 4 min
Three Reasons Cookbook Publishers Are Embracing Digital
With competition from free digital content on the increase, cookbook publishers are embracing digitalisation.
Recipe Guru Team
- May 11, 2021
- 4 min
3 Ways Recipes Can Engage Brick And Mortar Shoppers
Brick and mortar grocery retailers can replicate online meal planning services with in-store recipe content. Here we explain how.
Recipe Guru Team
- Apr 27, 2021
- 4 min
Why recipe content has benefits for health insurance providers and members
Consumer interest in healthy eating is growing and there are benefits for healthy insurers that leverage this interest.
Recipe Guru Team
- Apr 13, 2021
- 3 min
How to use recipe content to help consumers stick to a budget
Planning meals and buying groceries on a budget is tough. Here's how grocery retailers, food brands and recipe websites can help.
Recipe Guru Team
- Mar 30, 2021
- 4 min
How to engage the last-minute meal planner
Three ways grocery retailers, food brands and recipe websites can make meal planning more convenient for last-minute meal planners.
Recipe Guru Team
- Mar 15, 2021
- 5 min
How The Smart Kitchen Can Help Reduce Food Waste
Society has never been more informed about the environmental issues facing our planet. Issues such as global warming, marine pollution...
Recipe Guru Team
- Mar 2, 2021
- 4 min
Why is cooking skills content an important part of your marketing strategy?
Keeping consumers engaged with home cooking relies on more than great recipe content. That's where cooking skills content comes in.
Recipe Guru Team
- Feb 16, 2021
- 4 min
Harnessing the spending power of the plant-based consumer in grocery
Plant-based consumers spend more on groceries than the average consumer. How can grocery retailers and food brands harness this?
Recipe Guru Team
- Feb 2, 2021
- 4 min
Here's Why We Need To Make The Meal Planning Journey Easier
With consumer interest in home cooking on the rise, here's why it's time to make meal planning easier for home cooks.
Recipe Guru Team
- Jan 19, 2021
- 4 min
Can The Smart Kitchen Serve Both Non-Cooks And Confident Cooks?
Back in 2019 when we could gather in crowds and attend events, the comment below from Smart Kitchen Summit in Seattle caught our eye....
Recipe Guru Team
- Jan 7, 2021
- 3 min
4 statistics that prove you should add more complex recipe content to your website
The majority of home cooks have improved their cooking skills during the pandemic so there is increased need for more complex recipe content
Recipe Guru Team
- Dec 11, 2020
- 4 min
Not new, not normal: how can brands solve a problem like cooking fatigue?
Consumers are experiencing increasing levels of cooking fatigue during a time that is not new and not normal. How can brands help?
Recipe Guru Team
- Dec 2, 2020
- 4 min
Food Trends 2021: How our 2020 experiences will shape the way we shop, eat and cook in 2021
Heavily influenced by people's 2020 experiences, these are the 5 food trends to look out for in 2021.
Recipe Guru Team
- Nov 17, 2020
- 3 min
Content with purpose: how to license recipe content that fits your customers' needs
Here we explain why a detailed brief matters when you are licensing recipe content to suit your customers' specific needs.